// video-and-design

Upload & Repurpose Video

Turn one video into content for six platforms automatically

Last updated 2026-04-07

Got a video from a client testimonial, a webinar, or a behind-the-scenes shoot? Upload it to NotRealSmart and your Director will transcribe it and generate platform-specific captions for six different social media platforms.

How to upload

You can upload videos in two ways:

  1. 1.Drag and drop your video file into the Media tab in the Creative Studio
  2. 2.Or paste a video directly into the chat input
tipYou can upload multiple videos at once. Each one is processed independently.

What happens after upload

The system automatically:

  1. 1.Transcribes the audio (converts speech to text) using AI
  2. 2.Generates six platform-specific captions — one each for YouTube, TikTok, Instagram, Facebook, LinkedIn, and X (Twitter)
  3. 3.Each caption is written in the style that works best on that platform

Repurposing content

You can also ask your Director to repurpose any video into other formats:

  1. 1./process — transcribe and generate captions for an uploaded video
  2. 2./repurpose — take existing content and adapt it for different platforms or formats
  3. 3.Or just say "Turn this video into a blog post and 5 social media posts"

The content machine

This is the full pipeline: you upload a video, it gets transcribed, captions are generated, and you can schedule them straight to your connected social accounts. One video can give you a week of content across all your platforms.

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